What Happens in Super Size Me 2: Holy Chicken!?
The complete story of Super Size Me 2: Holy Chicken!, from the first scene to the last, in 242 words (about 1 minute). Spoilers throughout.
Spoilers ahead
The film opens with a series of news reels detailing the grand opening of a new fast food restaurant owned by Morgan Spurlock, best known for his documentary Super Size Me, detailing the negative effects of eating exclusively at the fast food chain McDonald’s for a month. Spurlock goes on to explain that six months prior to this grand opening, he had received an invite from the marketing agency for Carl’s Jr. and Hardee’s proposing a commercial script where he goes to expose them as a bad fast food brand, only to discover they were “actually doing a lot of great things”. Skeptical that fast food has improved in the 12 years since his original documentary, when many of the health issues faced then are still prominent, Spurlock wants to learn more. Rather than go on another fast food binge, he decides to “become part of the problem” by opening his own fast food chain in order to find the truth.
After consulting with CCD Innovation on a business model, Spurlock discovers that the “Big Chicken” industry has made it hard to purchase live chickens to raise on a chicken farm. He learns that the five major chicken producers are Tyson Foods, Pilgrim’s Pride, Sanderson Farms, Koch Foods, and Perdue Farms.
Spurlock discusses the National Chicken Council with a farmer. Near the end of the movie, he opens his own chicken sandwich restaurant in Columbus, Ohio. He labels his restaurant “Holy Chicken”.
